1 Oura has made a Gold laced Gucci Smart Ring, and it's Ludicrously Expensive
Isabella Dacey edited this page 11 months ago


When you purchase via links on our site, we could earn an affiliate commission. Here’s how it works. Oura has teamed up with Gucci to supply the Gucci x Oura Ring, a particular-version model of the Oura Ring that is painted black, laced with 18 karat gold, and priced at $950 (about AU$1,300) and £820 in the UK. Oura says the Gucci x Oura Ring is set to "deliver all of Oura’s analysis-grade expertise, personalised guidance, and insights in a new ring design, exquisitely crafted with Gucci’s legendary style". In other words, it’s obtained all the functionalities of the Oura Generation 3 in a shiny new design, including its seven temperature sensors which measure biometric knowledge 24 hours a day, and its subtle sleep monitoring capabilities. It would not convey any new smart options or functionality